Includes bibliographical references (p. 257-273) and index.

Supply chain management as a source of competitive advantage -- Coordinate the traditional business functions across the company and across the supply chain -- Collaborate with supply chain partners on non-core competency functions -- Look for supply chain synergies -- Not all customers are created equal -- Identify and manage the supply chain flow cycles -- Manage demand (not just the forecast) -- Substitute information for assets -- Systems are templates to be laid over processes -- Not all products are created equal -- Make yourself easy to do business with -- Do not let tactics overshadow strategies -- Align your supply chain strategies and your reward strategies -- It [sic] all together.