TY  - BOOK
AU  - Aaker, David A.
TI  - Strategic Market Management
SN  - 9788126516049
AV  - HF5415.13 .A15 2005
PY  - 2005///
CY  - New York
PB  - john wiley&sons inc
KW  - Marketing -management
N1  - includes index
ER  -