A Business Student’s Guide Polonsky, Michael J. creator Waller, David S. text xxu Thousand Oaks, Calif Sage Publications, Inc c2005 monographic eng

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xi, 232 p. : ill. ; 26 cm. The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks. Michael Jay Polonsky, David S. Waller. Includes bibliographical references and index. Business Research HD30.4 .P65 2005 0761922490 (pbk. : alk. paper) http://www.loc.gov/catdir/toc/ecip0415/2004003259.html http://www.loc.gov/catdir/enhancements/fy0735/2004003259-b.html .http://www.loc.gov/catdir/enhancements/fy0658/2004003259-d.html http://www.loc.gov/catdir/toc/ecip0415/2004003259.html http://www.loc.gov/catdir/enhancements/fy0735/2004003259-b.html .http://www.loc.gov/catdir/enhancements/fy0658/2004003259-d.html DLC 140519 20210323145013.0 eng