01775cam a22003377a 4500999001500000001000900015003000400024005001700028008004100045010001700086015001900103016001800122020002500140020002200165035002400187040004000211042001400251050002700265082002300292100002100315245006900336260006200405300003600467504006200503520060600565650001701171650005301188906004501241942001301286952013801299  c7049d704917315491OSt20210913150653.0120523s2011    caua     b    001 0 eng    a  2012405311  aGBB0A37472bnb7 a0156384052Uk  a9780123819727 (pbk.)  a0123819725 (pbk.)  a(OCoLC)ocn660519081  aUKMcUKMdCDXdYDXCPdUNLdNUIdDLC  alccopycat00aQA76.9.D343bT348 201104a658.81202855742221 aTalburt, John R.10aEntity Resolution and Information Quality /cby John R. Talburt.  aSan Francisco, Calif. :bMorgan Kaufmann/Elsevier,c2011.  axviii, 235 p. :bill. ;c24 cm.  aIncludes bibliographic references (p. 191-201) and index.  a"Customers and products are the heart of any business, and corporations collect more data about them every year. However, just because you have data doesn't mean you can use it effectively. If not properly integrated, data can actually encourage false conclusions that result in bad decisions and lost opportunities. Entity Resolution (ER) is a powerful tool for transforming data into accurate, value-added information. Using entity resolution methods and techniques, you can identify equivalent records from multiple sources corresponding to the same real-world person, place, or thing"--Back cover. 0aData mining. 0aCustomer relationsxManagementxData processing.  a7bcbcccopycatd2encipf20gy-gencatlg  2lcccMON  00102lcc4070a001b001d2020-02-14edonation from kul0oQA76.9.D343 T348 2011p2020-1267r2020-02-14 00:00:00t1w2020-02-14yMON