01262nam a2200229 4500 631 631 011284 OSt 20210409113130.0 140512b xxu||||| |||| 00| 0 eng d 9780273720652 (pbk.), 0273720651 (pbk.) Available DLC eng CUCK CUCK HF5438.25 .J63 2000 730 Jobber, David, 1947- Selling and Sales Management David Jobber, Geoffrey Lancaster. 5th ed Harlow, England ; New York Prentice Hall/Financial Times, 2000. xvii, 453p.: ill. 25cm Includes bibliographical references and index. Development and role of selling in marketing -- Sales strategies -- Consumer and organisational buyer behaviour -- Sales settings -- International selling -- Law and ethical issues -- Sales responsibilities and preparation -- Personal selling skills -- Key account management -- Relationship selling -- Direct marketing -- Internet and IT applications in selling and sales management -- Recruitment and selection -- Motivation and training -- Organisation and control -- Sales forecasting and budgeting -- Salesforce evaluation. 731 selling, Sales management. lcc BOOK 0 0 lcc 0 0 001 001 2014-05-12 011284 6 1 HF5438.25 .J63 2000 011284 2018-09-03 00:00:00 2018-08-20 1 2014-05-12 BOOK 0 0 lcc 0 0 001 001 2014-05-15 10 1 HF5438.25 .J63 2000 011283 2022-10-19 00:00:00 2022-10-14 2 2014-05-15 BOOK 0 0 lcc 0 0 001 001 2014-06-13 2 HF5438.25 .J63 2000 011282 2020-12-07 00:00:00 2020-03-16 3 2014-06-13 SHTL 0 0 lcc 0 0 001 001 2021-10-05 0 HF5438.25 .J63 2000 2021-0421 2021-10-05 00:00:00 4 2021-10-05 BOOK