TY  - BOOK
AU  - Barney,Jay B.
AU  - Hesterly,William S.
TI  - Strategic Management and Competitive Advantage: cCncepts and Cases 
SN  - 9780134741147
AV  - HD30.28 .B368 2019
U1  - 658.4/012 23
PY  - 2019///]
CY  - New York, NY
PB  - Pearson
KW  - Strategic planning
KW  - Case studies
KW  - Business planning
KW  - Industrial management
KW  - Competition
KW  - fast
KW  - lcgft
N1  - What Is Strategy and the Strategic Management Process? -- Evaluating a Firm's External Environment -- Evaluating a Firm's Internal Capabilities -- Cost Leadership -- Product Differentiation -- Vertical Integration -- Corporate Diversification -- Organizing to Implement Corporate Diversification -- Strategic Alliances -- Mergers and Acquisitions -- International Strategies
ER  -