00526nam a22001817a 4500 12299 12299 OSt 20260113143605.0 140626b xxu||||| |||| 00| 0 eng d 0750631295 Cuck Eng Cuck HF 5821 .E93 1997 1426 Butterfield, L. Excellence in Advertising : The IPA Guide to Best Practice Oxford : , Butterworths 1997 260p. 1428 Advertising - Communications in marketing lcc BOOK