00764nam a22002297a 4500 11593 11593 018277 OSt 20260113143254.0 140428b xxu||||| |||| 00| 0 eng d 0130336297 cuck xx HF5415.13 .K64 2003 183 Kotler, Philip Kotler, Philip. Marketing Management Philip Kotler. 11th ed. Upper Saddle River, N.J. : |b Prentice Hall, 2003 1 v. (various pagings) col. ill. 27 cm. Various multi-media instructional aids, including a web site, are available to supplement the text. Includes bibliographical references and indexes. 309 Marketing lcc BOOK