Consumer Behavior : A Strategic Approach / Henry Assael.
Material type:
TextPublication details: Boston : Houghton Mifflin, c2004.Description: xxiii, 631 p. : col. ill. ; 27 cmISBN: - 0618222154
- 658.8/342 22
- HF5415.3 .A828 2004
Online resources:
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General book
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Karen | HF5415.3 .A828 2004 (Browse shelf(Opens below)) | 1 | Available | 2022-6180 |
Includes bibliographical references and indexes.
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