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E-Marketing Excellence : The Heart of E-busness / PR Smith and Dave Chaffey.

By: Contributor(s): Material type: TextPublication details: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2002.Description: xiii, 340 p. : ill. ; 25 cmISBN:
  • 0750653353
Subject(s): DDC classification:
  • 658.8002854678 21
LOC classification:
  • HF5415.1265 .S615 2002
List(s) this item appears in: marketing | MSc-Marketing,Innovation and Technology
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Book Karen HF5415.1265 .S615 2002 (Browse shelf(Opens below)) 1 Available 2020-1441

Published in association with: the Chartered Institute of Marketing.

Includes bibliographical references and index.

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