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Essentials of Marketing Research / Joseph F. Hair, Jr. ... [et al.].

Contributor(s): Material type: TextPublication details: Boston : McGraw-Hill/Higher Education, c2008.Edition: 1st edDescription: xvi, 382 p. : ill. ; 26 cmISBN:
  • 9780073381022 (alk. paper)
  • 0073381020 (alk. paper)
Subject(s): DDC classification:
  • 658.8/3 22
LOC classification:
  • HF5415.2 .E894 2008
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Includes bibliographical references (p. [358]-361) and index.

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