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A Guide to Marketing / William T. Ryan.

By: Material type: TextSeries: Irwin publications for professional developmentPublication details: Homewood, Ill. : Learning Systems Co., c1981.Description: x, 326 p. : ill. ; 21 cmISBN:
  • 0256025762 (pbk.)
Subject(s): DDC classification:
  • 658.8 19
LOC classification:
  • HF5415 .R9
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"An adaptation of material previously published in a programmed learning aid (PLAID) entitled Principles of marketing.

Includes index.

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