The Co-operative University of Kenya Library

Contemporary Marketing (Record no. 9687)

MARC details
000 -LEADER
fixed length control field 00555nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220719131453.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220719b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324192142
Terms of availability Available
040 ## - CATALOGING SOURCE
Original cataloging agency CUK
Language of cataloging eng.
Transcribing agency CUK
Modifying agency CUK
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415
Item number .B6 2004
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Boone, Lous E.
245 ## - TITLE STATEMENT
Title Contemporary Marketing
Statement of responsibility, etc. Louis E. Boone and David L. Kurtz
250 ## - EDITION STATEMENT
Edition statement 11th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. Thomson
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 691p.:ill.
Other physical details CD-ROM
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kurtz,David L
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type General book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Karen Karen 19/07/2022 Donation from Delta College   HF 5415 .B6 2004 2022-7110 19/07/2022 1 19/07/2022 General book

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