Total Relationship Marketing (Record no. 378)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00697nam a22002177a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 2630439 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210408140359.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140429b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780750686334 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CUCK |
| Transcribing agency | CUCK |
| Language of cataloging | eng |
| Modifying agency | CUCK |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.55 |
| Item number | .G86 1999 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 373 |
| Personal name | Gummesson, Evert, |
| 245 ## - TITLE STATEMENT | |
| Title | Total Relationship Marketing |
| Statement of responsibility, etc. | Evert Gummesson. |
| Remainder of title | Marketing Management, Relationship Strategy, |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston, Mass : |
| Name of publisher, distributor, etc. | Butterworth-Heinemann, |
| Date of publication, distribution, etc. | c1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 376 p. : |
| Other physical details | ill. |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 375 |
| Topical term or geographic name as entry element | Relationship marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type | Inventory number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Mombasa | Mombasa | 29/04/2014 | 3 | HF5415.55 .G86 1999 | 014939 | 25/04/2018 | 24/02/2018 | 1 | 29/04/2014 | Short Loan | |||||
| Library of Congress Classification | Nairobi | Nairobi | 25/02/2015 | HF5415.55 .G86 1999 | 015507 | 25/02/2015 | 2 | 25/02/2015 | General book | 015507 |